Nexell Blog - Customer Relationship Management, Technologies and Methods

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Welcome to our constantly changing world of CRM, salesforce.com and technology news, expert articles, updates, reviews & opinions.

Scaling Without Losing Control: Why Startups Need the Right Structure Early On – Not Just Tools

    Speed Works – Until Complexity Arrives In the early stages of a startup, one thing matters above all else: speed.Spreadsheets are flexible, tools are implemented quickly, and teams work pragmatically. Everything feels lightweight, direct, agile, and under control.Until it doesn’t.At some point between product-market fit and scaling, something changes:More customers, more channels, more employees—and suddenly, the very systems that once enabled growth begin to slow it down.What was once “lean” becomes fragmented.What was once “agile” becomes hard to manage.And what was once “good enough” becomes a real scaling risk.   The Problem Is Rarely the Market The problem is rarely the market itself—it’s that growth often happens before a scalable technology strategy is in place.Most startups don’t fail because of lack of demand.They struggle because their operational infrastructure can’t keep up with their growth.Typical «symptoms» include: Customer data spread across multiple toolsNo reliable single source of truthSales, Marketing, and...

Salesforce Integration of KünzlerBachmann Smart Data-Solutions

         Nexell & KünzlerBachmann for Smart Data & Better “Business” Data quality is at the heart of every successful organization. Whether you're managing customer relationships, driving sales, or optimizing donor engagement, the ability to work with accurate, complete, and enriched data is key to staying ahead of the competition and maximizing your ROI. That’s why Nexell and KünzlerBachmann have partnered to provide cutting-edge solutions that enhance data accuracy, streamline operations, and boost decision-making—all within Salesforce CRM. Combining KünzlerBachmann's leading data management expertise with Nexell's seamless Salesforce integration, our solutions are designed to help you work smarter, not harder. With our new Nexellerator modules, your organization can automate data verification, enhance data quality, and optimize your workflows with ease.     Start Smart: Nexellerator kbAUTOCOMPLETE - Available Now!! The first solution from this collaboration, Nexellerator kbAUTOCOMPLETE, is already live and transforming how organizations capture and manage customer, lead, and...

Supporting SwissDonations: Empowering Charitable Giving with Seamless Digital Solutions

  At Nexell, we are committed to supporting the nonprofit sector by helping organizations optimize their operations and reach their goals through our NexellAngels initiative. We believe in the power of collaboration to make a meaningful impact.That's why we're excited to highlight the work of SwissDonations. The core objective of SwissDonations is to enhance the visibility of charities and streamline the donation process, making philanthropy more accessible to the public. Their platform serves as a bridge between donors and a diverse array of nonprofit organizations, each dedicated to impactful causes. With a focus on simplifying the donation process, SwissDonations has developed a 100% digital tool that helps nonprofits efficiently manage donations while also handling key administrative tasks like payments, donation history, and tax management.SwissDonations’ platform allows individuals to discover, donate to, and support nonprofits in a seamless and secure manner. For nonprofit organizations, this means increased visibility, greater donor engagement, and...

Salesforce is phasing out Profile Permissions: Essential Information

  Salesforce is implementing a major shift - get ready for the change! Salesforce is implementing a major shift: profile permissions will be discontinued. In the future, permission sets and permission set groups will become the new standard for managing user access rights. What is happening? To offer better flexibility, scalability, and security, Salesforce is moving away from using profiles for permission management. This implies that in order to effectively maintain and control user access, businesses must shift to using permission sets. What does this mean for you? If your organization continues to use profile-based permissions, it will be necessary to reorganize your access model. This change, if not adequately planned, may result in compliance risks, operational disruptions, and security gaps. What is the retirement timeline? Salesforce had intended to eliminate profile-based permissions in the Spring '26 release, but this has been delayed without a set date. No new date has...

Empowering Comebacks: Nexell Revolutionizes Career Returns for Women with Salesforce Nonprofit Cloud

  Empowering Women: The Bring Women Back to Work Initiative The Bring Women Back to Work (BWBW) initiative, launched on International Women’s Day in March 2020 supported by Salesforce, aims to create a workplace landscape where diversity, inclusion, and gender equality flourish. Founded by Vanessa Gentile, a passionate advocate for the #womenintech community, BWBW empowers skilled but unemployed women to confidently re-enter the professional sphere, fostering a balanced and innovative workforce enriched by their valuable expertise. Participants undergo a free-of-charge 12-month retraining program, which offers flexible teaching, mentoring and coaching to accommodate other commitments and a gradual reintroduction to the workforce. This comprehensive program equips women with necessary skills and connects them with job opportunities at leading Salesforce Partner and Customer companies. Challenges of Growth and Expansion As BWBW rapidly expanded in participants, cohorts, learning program and supporting partners and customers across Switzerland and Europe, managing contacts and processes became increasingly...

Announcement: Nexell and Swiss Post Partner Up!

Nexell and Swiss Post have formally joined forces to revolutionize address management solutions for businesses using salesforce CRM across Switzerland. This unique collaboration brings together Nexell's expertise in Salesforce CRM integration and Swiss Post's cutting-edge Address Management solutions, offering unparalleled benefits for customers of both organizations. What Does This Partnership Mean for You?As a customer of Swiss Post utilizing their online solution, using or considering implementing a CRM system like Salesforce, you now have access to a seamless integration with Nexell's Nexellerator solution. This integration allows you to effortlessly optimize your address management processes directly within your Salesforce CRM platform, ensuring efficiency, accuracy, and compliance with Swiss Post's standards. Key Benefits for Customers: Streamlined Operations: Easily manage and validate addresses within your Salesforce CRM environment.Enhanced Data Quality: Ensure the accuracy and reliability of your address data, leading to improved communication and customer satisfaction.Cost Savings: Minimize manual efforts and errors associated with...

Salesforce.com Sales Excellence Partner of the Year 2022/23

Nexell says Thank You!! The Nexell team is honored to have won this great Salesforce Award in the Sales Excellence category, for the year 2022/23.We are always trying to make a difference - for our customers, our partners and friends, and for ourselves. It is a great honor for us that Nexell is recognized with this award for its special efforts, our continuous commitment and support. Therefore, we especially thank our entire NexellAngels team for their hard work and dedication.We look forward to the continued collaboration with Salesforce to deliver new and innovative solutions, and jointly drive our customers' success. The Nexell team again expresses its sincere thanks for this recognition and is greatful to work with such fantastic Salesforce Partner and Sales teams in Switzerland.

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